by David Devore | Feb 23, 2016 | Blog, Email Marketing
In this episode, I talk about AMPScript, a Salesforce ExactTarget Marketing Cloud developer language used to dynamically insert content into emails, landing pages, mobile and push notifications. For more information and documentation on how to use AMPScript check out...
by David Devore | Feb 23, 2016 | Blog, Content Marketing
Video storytelling is a great way to increase engagement on social media. Sharing a story encourages people to share your content, and gives them something interesting to talk about. Done correctly, telling your story by video can be very beneficial to your...
by David Devore | Feb 5, 2016 | Blog, Content Marketing
Millennials, Generation Xers, and Baby Boomers tend to consume content very differently, and it’s important for marketers to understand the best ways to appeal to each individual group. While this can be an often misunderstood topic, a great study included below helps...
by David Devore | Feb 3, 2016 | Blog, Content Marketing
A great headline for a blog post should be able to do several things: generate a higher click through rate and search engine results, state the topic of the post, and share with readers an idea or promise that will then be fulfilled in the post. As a result, it can be...
by David Devore | Jan 28, 2016 | Blog, Content Marketing, Email Marketing
Coming up with fresh ideas for emails and promos can be a major hassle when you’re juggling countless other tasks. Every marketer can use some inspiration from time to time, so here are 12 unique ideas for your email marketing, one for every month of the year:...
Recent Comments