by David Devore | Nov 3, 2015 | Blog, Content Marketing
Content marketing can seem unrewarding at times; you may work constantly to build your audience, and yet, you see no immediate benefits for yourself. In the long run, great content marketing will generate more followers, as well as trust and credibility, and...
by David Devore | May 20, 2015 | Blog, Content Marketing, Email Marketing, Free Marketing Tools
Animated GIFs are a great way to make email marketing more unique and appealing. Studies have shown that emails with GIFs generate a 12% increase in profit from customers and a 5% increase in click-through rates. Yet, only 11% of email marketers are using GIFs,...
by David Devore | Mar 24, 2015 | Blog, Email Marketing
— The dreaded email pop-up! You’ve all seen them, and many of you probably can’t stand them. But studies show that, when used correctly, pop-ups can increase subscribers by up to 50%. Still not convinced? Here’s how to incorporate pop ups effectively and...
by David Devore | Jan 7, 2015 | Blog, Email Marketing
We’ve talked about the value of video in email, how twitter in email increases views and shares, and how instagram in email can increase engagement. But what about those tiny, little email details- i.e. subject line, from name, send time- that have a major...
by David Devore | Dec 30, 2014 | Blog, Content Marketing
Don’t copy and paste your 2014 digital marketing plans into 2015 just yet. With the new year right around the corner and possibly a new marketing budget to plan, it’s important to take note of the digital marketing trends and predictions coming up in...
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