by David Devore | Dec 11, 2015 | Blog, Content Marketing, Email Marketing
Email marketing campaigns often use social share buttons, and for good reason. According to GetResponse, emails with share buttons have a 158% higher click-through-rate than those without. The five share buttons with the highest CTR are Facebook, Twitter,...
by David Devore | Aug 26, 2015 | Blog, Content Marketing, Tips and Tricks
Many things, from psychology to science, play a part in making a headline that’s clicked and shared. Great headlines are important; they can mean the difference between gaining a few new users or an entire new audience. Here are 3 tools to help you make your...
by David Devore | May 20, 2015 | Blog, Content Marketing, Email Marketing, Free Marketing Tools
Animated GIFs are a great way to make email marketing more unique and appealing. Studies have shown that emails with GIFs generate a 12% increase in profit from customers and a 5% increase in click-through rates. Yet, only 11% of email marketers are using GIFs,...
by David Devore | Mar 28, 2015 | Blog, Content Marketing, Email Marketing
Email click-through rates are important for every business marketer, and are a far better indication of engagement than just email opens. In addition, click-throughs can boost your site visits, profits and sender reputation. But clicks are hard to obtain and often...
by David Devore | Mar 24, 2015 | Blog, Email Marketing
— The dreaded email pop-up! You’ve all seen them, and many of you probably can’t stand them. But studies show that, when used correctly, pop-ups can increase subscribers by up to 50%. Still not convinced? Here’s how to incorporate pop ups effectively and...
Recent Comments