by David Devore | Mar 22, 2016 | Blog, Content Marketing
Video content has become increasingly popular, but that doesn’t mean every video will bring in tons of attention and start lots of conversions. To really see a return on investment, you need to optimize your videos. Here’s 5 easy steps to do just...
by David Devore | Feb 5, 2016 | Blog, Content Marketing
Millennials, Generation Xers, and Baby Boomers tend to consume content very differently, and it’s important for marketers to understand the best ways to appeal to each individual group. While this can be an often misunderstood topic, a great study included below helps...
by David Devore | Dec 17, 2015 | Blog, Content Marketing
Throughout 2015, it is expected that the biggest digital marketing trend will be content marketing, especially visual content. But with all of the content being produced, standing out and getting your content noticed isn’t always easy. And when you only use...
by David Devore | Nov 23, 2015 | Blog, Content Marketing
Content marketing is always changing and developing, and so are the statistics that come along. Here are five recent stats, each one corresponding to one of the steps in the process of creating valuable and effective content: Strategy: 36 percent of B2B...
by David Devore | Nov 3, 2015 | Blog, Content Marketing
Content marketing can seem unrewarding at times; you may work constantly to build your audience, and yet, you see no immediate benefits for yourself. In the long run, great content marketing will generate more followers, as well as trust and credibility, and...
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