by David Devore | Jun 25, 2014 | Blog, Email Marketing, Tips and Tricks
Did you know that the lifespan of a tweet is only about 18 minutes and that 75% of twitter users follow less than 50 people or brands? What about social proof? We all know viral word of mouth is gold. Are you amplifying the @mentions and #hashtags around your brand?...
by David Devore | Jun 16, 2014 | Blog, Content Marketing, Email Marketing, Tips and Tricks
Did you know that emails with videos get 200%-300% higher click through rates and video viewers are 2.7x more likely to buy your product? Content (Ctrl) makes finding and including video in your email campaigns super simple. We connect to YouTube, Vimeo, Vine and...
by David Devore | May 29, 2014 | Blog, Content Marketing, Email Marketing, Tips and Tricks, Webinars and Events
Abstract: Sit-in with thought leaders from FanCentric as we discuss how brands are pushing social engagement by including fan-generated content from the myriad of social networks. This time we focus on Twitter and how to increase the lifespan of a Tweet and amplify...
by David Devore | Apr 4, 2014 | Blog, Email Marketing, Tips and Tricks
If you’re using brand-owned and fan-generated social media content in your email marketing campaigns, you’re probably seeing some awesome results from your efforts. (If you haven’t taken the leap into social email, what’s holding you back?) You can also use social...
by David Devore | Mar 30, 2014 | Blog, Content Marketing, Tips and Tricks
If your brand wants to reach out to its fans in the Twitter-sphere, you should include Twitter Follow Buttons on your website and in your email campaigns, making it easy for fans to become followers. You should also make it easy for fans to share great brand-made...
by David Devore | Mar 13, 2014 | Blog, Email Marketing, Tips and Tricks
With over 150 million users, Instagram has exploded as a unique social media platform. More interestingly, over 70% of those 150 million users login at least once a day and 55 million new posts daily. This means that new content is constantly being turned over that...
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