5 Ways To Enable Conversations In Your Content Marketing
Having a content marketing plan is great, but having your fans and readers interact with the content is even better. Here are a few tips on how to get the conversations rolling:
1) Be Remarkable and Valuable – Provide your readers with new and exciting information that is helpful to their business.
2) Ask for Their Insights – One of the best ways to get your readers involved in the conversation is to ask for their feedback. Ask about their thoughts on the topic or if they have any expert advice to share. When they do respond, be sure to interact with them to encourage continued input.
3) Make it Easy to Share – Make it as easy as possible for your readers to share your content on other outlets. You should also create an option for your readers to subscribe to your RSS feed.
4) Include Images – Images provide visual interest, but also break text into more manageable pieces making it easier to read. Images also allow for easy commentary: “Cool picture!” or “Infographic was helpful.”
5) Keep it Simple – Long, drawn out posts are ineffective. Be as concise as possible to ensure that your readers digest the whole piece instead of just skimming the headlines.
Do you have tips on how to enable conversations? Leave them below.
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