Vine is the newest social media outlet and it’s most certainly here to stay. Vine allows users to create and edit 6 second videos. Now that it’s clear that this tool is going to stick around, you should be using it to connect with your fans! Here are three great ways to use Vine:

Hashtags. Have your fans make short videos using your product, talking about your product, or doing something fun and exciting with your product and use your brand’s hashtags. You can feature these short clips on your other social media outlets as well as in your email campaigns.

Contests. Hold a contest using Vine. Challenge your fans to come up with creative uses of your brand. Feature the best videos on your other channels and celebrate your devoted fans.

Promotions. Because Vines are only 6 seconds long, you can do some really great promotional material that won’t feel like an advertisement. Here’s a great promotional Vine from LYNX:

Are you using Vine with your business? Share your tips and tricks below!