Make your stories stand out above the chatter with our seven tips for epic content. — 7 Tips for Amazing Stories There are thousands of pieces of content published online every day. These tips will help your content break through the clutter, grow your audience and deliver delightful experiences. Make it Awesome Remarkable content is the name of the game. Here are a few things to ask yourself as you build or curate content. Is it unique or controversial? Is it insightful and emotional? Is it thought-provoking? Is it easy to understand? Is it relevant to the audience? Make it Visual...Read More
Author: Rose Barrett
Central Market is the Texas-based specialty food concept for H-E-B, a $20 billion retailer and one of the nation’s largest independent grocery retailers. Central Market has nine Texas locations and specializes in high-quality, hard-to-find gourmet foods, with most locations having a full-service kitchen and offering culinary classes and catering services to the public. Central Market was named “Outstanding Specialty Food Retailer” by Specialty Food Magazine in 2011 and has continued to be a leading example in the grocery store industry. In conjunction with the relationship marketing team at The Richards Group, we are happy to be working alongside Central...Read More
There is a special moment when a fan signs up to your email list. For you, it means list growth and the ability to communicate directly with that fan without any middle-man. For the fan, it means that they the are likely deeply interested in following your momentum, what you are doing and the product or service you are making. Our research shows that that an email sign-up is more valuable than a Facebook Like, Instagram or Twitter Follow. Not only can it produce more direct revenue, it is also indicative of “the biggest fan.” After all, the effort to give...Read More
There are thousand of pieces of content published online every day. These tips will help your content break through the clutter, grow your audience and deliver delightful experiences. 1. Make It Awesome Remarkable content is the name of the game. Here are a few things to ask yourself as you build or curate content. Is it unique or controversial? Is it insightful and emotional? Is it thought-provoking? Is it easy to understand? Is it relevant to the audience? 2. Make it Visual The brain processes visuals 60,000 times faster than text. If you want to get your content viewed...Read More
Sweet! WordPress just updated their IOS app allowing bloggers to easily create new posts on the go from an iPhone or iPad, so I naturally had to see what all the buzz was about. So here I am, currently writing this post… with my thumbs. So far I am impressed. Here’s what the update promises: A “what you see is what you get” UI visual editor, allowing you to add rich text, links and lists easily as you type, as well as a one tap image upload. I tried it out and sure enough I added the below screenshot from...Read More
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